Work in progress
Good work for good independents
Shopfront Studio works with founders and independent businesses on strategy, identity,
content, and what connects them.
There isn't a fixed formula. Sometimes the work begins with a new business that needs an identity. Sometimes an established one has lost its way a little. Sometimes the brand is perfectly good, but nobody can explain what the business does. We begin by looking properly. We look at the business, the audience, the competition, the place it occupies, and where its owner wants to take it.
Then we work out what is actually needed.
THINK
Positioning
Creative strategy
Audience & customer thinking
Content direction
Creative consultation
MAKE
Brand identity
Editorial design
Websites
Writing & content
Photography
Campaigns
SORT
Sometimes you don't need a rebrand. You need a fresh pair of eyes, a few difficult questions and somebody to help work out what should happen next. Creative consultations are available for founders who want to step away from the day-to-day and look at their business properly.
BORROW THE THINKING, NOT THE BUDGET
Good strategy shouldn't be the preserve of businesses with enormous marketing departments. The aim is to bring rigorous thinking to independent businesses in a way that stays useful, proportionate, and practical to implement.
Have something in mind? Come in →
